Hankyu Corporation: A Leading Private Railway Company's Business Model

Year 2017Episode 1630 minoct. 19, 2017
Hankyu Corporation: A Leading Private Railway Company's Business Model

Hankyu Corporation in Osaka, Japan's second largest metropolitan area, has successfully increased ridership by using diversified business strategies along their railway lines; from developing residential areas and amusement parks, to constructing a new university building and establishing the famous all-female Takarazuka Revue. See how Hankyu maintains its strong brand image with unique strategies like this, and skillfully refurbishes their old cars inside and out into new, high quality trains.

Hankyu Corporation: A Leading Private Railway Company's Business Model has aired on oct. 19, 2017 at 07:30
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